PDMI Editorial

In today’s digital world, having an advertising strategy that covers multiple platforms is more important than ever. While many brands...

In July, the PDMI Government Affairs Council worked to consider member companies' recommendations for official comments on behalf of the...

Accounts payable (AP) leaders must cut through a lot of hype around automation. From self-service supplier onboarding and touch-free...

By Matt Timothy Recently, I had the opportunity to join a panel discussion on the topic of “Blockchain in Media and Advertising.” As a...

If you do a quick Google search for "E-commerce Marketing," you're going to find a wide range of different e-commerce marketing...

By Derric Haynie “What do you even do?” That’s a question I used to get, back when I was running an advertising agency, by prospective...

Following up on April’s popular webinar conversations, the PDMI continues a deep dive into one of the industry’s hottest topics. By...

By Nik Thompson “Refining is inevitable in science when you have made measurements of a phenomenon for a long period of time.” — Charles...

While e-commerce has been thriving for many years, the pandemic put it on a rocket, with global e-commerce sales growing significantly ....