Energize Yourself, and Then Energize Others
The PDMI's Thomas Haire writes that it’s never too late to learn something new and let it benefit you — and the community around you.
Taking the Black Out of Black Friday
By taking the Black out of Black Friday, we as brands and marketing leaders share more transparency in our quest to even the playing field.
Attribution Today, Tomorrow — and Forever
Attribution remains the industry's leading buzzword — and its biggest challenge.
Advertising and Marketing Litigation and Enforcement During the Pandemic
Performance and DTC marketing companies need to stay up to date on the laws, rules, and regulations to minimize risk in a COVID world.
Making the Best of the Blur: Opportunities During the Coronavirus
Contributing factors to the rise of success in DTC and performance marketing campaigns in a COVID world.
In 2020, Personal Growth Is Required for Professional Success
Thomas Haire, the PDMI's chief content officer, shares his latest thoughts on where the association is heading through this difficult year.