6 Reasons to Hire a Media Consultant
By Nick Pietropinto To quote Bob Dylan, “The times they are a-changin’” — particularly for direct-to-consumer (D2C) brands. Rapid changes...
Amazon Partners With Meta and Snap to Revolutionize Social Commerce
By Ranjit Mulgaonkar and Maya Mulgaonkar In November, Amazon announced another ground-breaking partnership with Meta (Facebook’s parent...
DRMetrix Presents Monthly Performance TV Index Spend Rankings
Since the launch of the PDMI's Results Magazine in 2019, DRMetrix, an iSpot.tv company, has provided a quarterly snapshot of the leading...
Top 7 Opportunities (and Some Challenges) in D2C in 2024
As we bid farewell to 2023, now is the time for direct-to-consumer (D2C) brands to ready their strategies for 2024.
Shopify Launches Marketplace to Compete With Amazon, Others
By Ranjit Mulgaonkar and Maya Mulgaonkar For the longest time, I wondered when Shopify, the most dominant e-commerce platform would...
DTC Marketing: The Key to Unlocking Your Business' Potential
In the previous decades, if you had a business idea and dreamt of turning your product into a household name, you didn’t have a lot of...